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DTTAM´23 - Digital Tranformation in Tourism Activities Management


The World Tourism Organization characterizes the tourist destination as the fundamental unit where the complex tourist activity takes place.

In the information society, technologies play an important role in bringing tourists to tourist destinations. The way of planning and travelling has evolved immensely. Tourists now have at their disposal a wide range of options on various platforms that facilitate access to the destination.

EXPERIENTIAL´23 - Experiential Tourism

This workshop includes several trends in experiential tourism research. Experiential Tourism engages visitors in authentic, memorable travel activities, revealed over time, that engage the senses, are inherently personal and make connections on a physical, emotional, spiritual, intellectual, or social level (Arsenault, 2004). It intends to identify and discuss several dimensions of experiential quality and investigate the relationships among experiential quality, experiential value (emotional and functional), trust, corporate reputation, experiential satisfaction, and behavioural intentions perceived, regarding diverse tourism experiences (Wu, Cheng, Ai, 2018).



In the last few years, Erasmus Action launched a new format of projects - the small scale partnership, where the applicant and the remaining partners have more freedom to choose the idea and create the workplan, as long as the main requisites are observed. The aim of the Action is to attract newcomers or less experienced partners and encourage them to get involved in European projects. However, even with these facilities, there are mistakes that prevent the proposal from reaching a good mark and thus, being funded. The objective of this workshop is to present the main mistakes made by the partnership and let the participants become aware of them, as well as of the solutions or corrections that they need to introduce in order to increase the opportunity of their proposals becoming funded. 

Workshop Chair: Anabela Mesquita (

Structure of the workshop:

1h30m. Practical work / hands-on.

Limit - maximum 20 persons.

Participants need to register in advance using the link:

SMSMTou´23 - Sustainable Marketing and Strategy Management for Tourism

Considering the (post-)pandemic context and considering the worldwide UNWTO 2030 Agenda for Sustainable Development and the Sustainable Development Goals, tourism is an increasingly competitive sector. Tourism is a sector strongly marked by heterogeneity in motivations and the diversity of tourist demand. Therefore, sustainable marketing and strategy management for tourism are crucial in competitive differentiation.

The main aim of the Special Issue is to bring best practices, trends, motivations, challenges, opportunities, recommendations, and case studies for professionals and academics into sustainable marketing and strategy management for tourism.

Moreover, the subject entirely relates to the journal scope, due to the fact the themes cover the major topics and concepts addressed in the journal Sustainability.

For this Special Issue, original research articles and reviews are welcome. Research areas may include (but are not limited to) the following:

  • Sustainable marketing in destination management

  • Strategic management in territories and place marketing

  • Sustainable development of segmentation and niche tourism

  • Designing sustainable and relational practices in tourism and hospitality

  • Sustainable innovation in hospitality marketing

  • Competitive differentiation and sustainability in tourism segments (e.g., food and wine tourism, religious tourism and pilgrimage, virtual tourism, ecotourism, cultural trends, health tourism, pet-friendly tourism, accessible tourism, events, visiting friends and relatives,  cross-border regions, and others)

  • Sustainable consumer behaviour in tourism and hospitality

  • Brand management, emotions, and attachment theory

  • Green marketing and corporate social responsibility

We look forward to receiving your contributions.


Guest Editors: Prof. Dr. Bruno Barbosa Sousa and Prof. Dr. Vasco Ribeiro Santos


Education challenges in an uncertain world

​Chairs: Amélia Silva (OSEAN, CEOS.PP, Polytechnic of Porto), Maria José Gonçalves, Silva (CEOS, Polytechnic of Porto)

Education is increasingly a collective challenge. Economic globalization, digital transformation, sustainable development goals and pandemic crisis have been the many drivers of education policies in developed countries. However, the uncertainty and complexity of this new reality presents enormous challenges for teachers, students, schools, and organizations.  This special track seeks submissions that attempt to address the following key issues (but not limited to) the following themes:

  • ICT use educational environments

  • Skills for the future

  • Impact of COVID-19 in education models

  • Interdisciplinarity approaches in education

  • Education for sustainability

  • Training in organization environment

  • Gamification


Scientific Committee:

Cristina Circa, Professor, University of Timisoara, Romania

Fábio Martins, University Centre of Planalto, Brazil

Małgorzata Cygańska University of Warmia and Mazury in Olsztyn, Poland

Manuel Pérez Cota, University of Vigo, Spain

Robert Kirsch, Southern Connecticut State University, USA

Rui Silva, University of Trás-os-Monte e Alto Douro, Portugal

Valeria Caggiano, University of Roma-3. Italy




Advancing Inclusive Tourism (Chair: Nuno Escudeiro, ISEP, Portugal)

Tourism is one important engine of economy worldwide accounting for significant shares of gross product and employment in many countries. The touristic sector faces several challenges such as the valorization of people, stimulating off-peak touristic offer, assuring accessibility and mobility conditions for all, expanding the tourism offer to cover all year and all territory and promoting entrepreneurship and innovation, to name a few. Tourism is now considered a social good of first necessity which is exerting pressure for inclusion in the sector.

All these challenges find in Inclusive Tourism a unique opportunity, a new market niche of high potential, that is geared by economic interests besides its social relevance. Inclusive tourism is an unexplored market niche that might compensate drop on the tourism growth rate, extend the touristic experience of a region, activate and valorize intangible cultural heritage, support the creation of new technological businesses covering smart specialization domains established by national strategies, promote the creation and promotion of clusters to develop goods and services for tourism industry, stimulate the digitalization of the touristic offer, foster the promotion of inclusive tourism as a distinctive factor.

Tourism is a sector of innovation and future with a unique potential to promote the socio-economic development of our societies. Advancing Inclusive Tourism opens doors to a significant share of the global worldwide tourism and places the promoters at a unique advantage in the international touristic environment.

This ICOTTS session is devoted to share and discuss all the aspects of Inclusive Tourism mentioned above and other related subjects.


Food and Wine Tourism / Gastronomia e Vinhos (Chairs: Adriano Costa, CiTUR Guarda/UDI/IPGuarda 

Cristina Barroco, CiTUR Guarda/CISED/IPViseu; Carlos Fernandes CETRAD/CiTUR/IPVC

, Portugal)

The thematic session seeks submissions that attempt to address the following key issues (but not limited to) the following themes:

  • Wine Tourism

  • Food and Wine Tourism and Rural Development

  • Food and Wine Tourism Destinations: Case Studies

  • The Future of Food and Wine Tourism – Post COVID 19

  • Gastronomic and Wine Routes

  • Impacts of Food and Wine Events

  • The Importance of Local Markets on Food and Wine Tourism

  • Food and Wine Tourism - The role of human resources in this type of tourism

  • Travelers Food and Wine Experiences

  • Mediterranean Diet

  • Atlantic Diet

  • Slow Food and Wine Movement


Key challenges facing tourism (Chairs: Paula Odete and Isabel Lopes, Portugal)

It is in the context of the importance of Tourism, being one of the indispensable and most important sectors in the conduct of a country's macroeconomic policies, that a set of initiatives should be discussed for the sector's development. In the present context that we are experiencing, it is imperative to reflect and debate challenges and potential solutions that may be adopted to reinforce the growth trajectory of Tourism, within a framework of sustainability and competitiveness in the regional, national and international panorama. Competitiveness, which is governed by the ability to attract the largest number of visitors, satisfy their needs, develop in a sustainable way without becoming out of balance with the lifestyle of the resident population.

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